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What will your outbound actually produce?
Move the sliders to your own numbers. The defaults are the honest ranges for a researched motion into an operational buyer — not the ones agencies put in proposals.
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What "break-even cost per meeting" means. The most you could pay per attended meeting and still recover it within the first year of a customer's contract. If someone is charging you more than that, the maths only works on renewals.
How to use this honestly
Plug in your own numbers from the last 90 days rather than the defaults. If you don't have them, that's the actual finding — you can't improve a funnel you aren't measuring.
Each stage fails in its own way, which is what makes the chain worth tracking. A low reply rate is targeting or deliverability. Good replies but few positives means the wrong seniority. Positives that don't book is too big an ask. Bookings that don't attend is weak qualification. One aggregate "meetings per month" number hides all four. The full breakdown is here.